01Lock the item identity
Place internal item ID, category and storage location at the top of the working sheet. Confirm that overview, identifier and flaw photographs show that item. Do not merge the best images or wording from two similar pieces into one listing.
02Write a restrained search title
Use known brand reference, product type, model or line only when supported, plus a meaningful observable descriptor when useful. Do not add rare, vintage, limited, official or authentic as traffic words without the required item-specific evidence.
03Reconcile facts and measurements
Copy identifiers exactly and label uncertainty. State measurement method and units. Distinguish seller-reported history from observed facts. Remove copied material, year or model details when the current evidence file does not support them.
04Make condition easy to understand
Show inspection date, grading rubric, material flaws, known repairs, odor where relevant, functional limits and untested areas. Put the most decision-relevant issue in visible copy rather than hiding it below promotional language.
05Audit the media sequence
Include current overview, front, back, sides, base, interior, hardware or functional zones, identifiers, every material flaw and all included accessories. Avoid filters that alter color or surface condition. Add captions when a close-up is hard to locate on the item.
06State service and included-item scope
If an independent review exists, name provider, date and examination type using approved wording. List boxes, bags, cards, spare parts and receipts only when physically present and matched. Packaging does not automatically prove item identity.
07Preview and archive publication
Check title truncation, image order, disclosures, contact route, shipping and return terms on desktop and mobile. Save listing text, media filenames, channel, URL and publication date. When something changes, create a new version rather than losing what buyers originally saw.